Selected Work
The Top Drawer
E-commerce Web Design
The Project
A furniture store
built to browse like a showroom
The Top Drawer sells furniture, soft furnishings, fragrance and outdoor pieces across a wide catalogue, and needed a store that felt as considered as the products themselves.
We built the full storefront on WordPress and WooCommerce, with category and shop-by-room navigation, dedicated pages for the brands they stock, and product pages designed to sell the lifestyle as much as the item.
Trustpilot ratings and delivery information are surfaced early in the shopping journey, keeping trust signals visible without cluttering the browsing experience.
Key Deliverables
01
Full Ecommerce Build
A complete furniture and home decor storefront, from category browsing through to product pages, basket and checkout.
02
Brand & Category Pages
Dedicated pages for stocked brands and curated collections, giving premium suppliers their own showcase within the store.
03
Shop By Room
Room-based navigation alongside standard category browsing, matching how furniture and homeware shoppers actually think.
Our Approach
Catalogue depth without the clutter
A wide catalogue spanning multiple categories and stocked brands needs navigation that scales without overwhelming the shopper. We structured the store around clear category, brand and room-based paths into the same underlying catalogue.
Product and brand pages carry enough editorial content to feel curated, not just listed, while staying fast and straightforward to manage on the WooCommerce backend.
Tech Stack
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